What are email
campaigns?
Email campaigns are the soul of any effective email marketing.
We’re not just talking random messages sent out into the void—they’re carefully planned and strategically timed, targeted communications that guide your audience through their journey with your brand.
Whether it’s a product launch, a seasonal promotion, or a customer re-engagement effort, a well-crafted email campaign can make all the difference.
Together we’ll design email campaigns that not only grab your audiences attention but also convert leads into loyal customers. Each campaign a carefully orchestrated series of emails designed to engage, inform, and persuade your audience to take action.
Here’s a few of the Email Campaigns I Offer
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Newsletter Campaigns
1-5 Emails
Keep your audience informed and engaged by providing regular updates about your services, products, and overall business.
Newsletters build rapport, keep your brand top-of-mind, and drive ongoing engagement through valuable content.
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Promotional Campaigns
3-7 Emails
Drive immediate sales and conversions by promoting special offers, discounts, or limited-time deals.
These campaigns create a sense of urgency and entice subscribers to make purchases they might otherwise delay.
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Seasonal Campaigns
3-5 Emails
Leverage holidays, seasonal changes, important business dates, and special events to boost engagement and sales.
These campaigns tap into the festive spirit or timely needs of your audience, making your messages more relevant and compelling.
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Re-Engagement Campaigns
3-4 Emails
Reconnect with inactive subscribers to reignite their interest and involvement with your brand.
Emails specifically designed to ignite interest, remind your subscribers of your value, and encourage them to re-engage with your brand on an even deeper level.
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Event Campaigns
3-4 Emails
Promote upcoming events and encourage subscribers to learn more, purchase tickets, and attend.
This type of campaign ensures maximum turnout by providing all necessary details and making the event appealing.
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Feedback Sequences
2-3 Emails
Gather valuable feedback from customers to improve products or services and understand customer satisfaction.
This campaign helps you make data-driven decisions and shows customers that their opinions matter.
Why Choose The Inbox Artist
for Your Email Campaigns?
Tailored Expertise
I provide you with a personal touch and deep understanding of your unique business needs. Each campaign is handcrafted with precision and care ensuring your email won’t get lost in the crowdEnd-to-End Service
From email strategy, copywriting to design, and even automation setup if you need it. I’ll handle every aspect of your email campaigns and you’ll gain a seamless, hassle-free experience from start to finish.Continuous Optimisation
The job isn’t done once your strategy goes live. I’ll regularly stay on top of your performance metrics and help you make data-driven adjustments to keep your campaigns performing at their very best.Note: Continuous Optimisation attracts an additional fee
Have questions?
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I start by understanding your business goals, target audience, and the purpose of the campaign. From there, I craft compelling copy that speaks to your audience’s needs and interests.
Each email is designed to deliver value and encourage action, whether it’s making a purchase, signing up for an event, or simply engaging with your content.
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I provide comprehensive services across all copywriting, design, and strategic planning to ensure your emails not onlu look amazing, but also deliver great results.
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The length of an email campaign depends on its purpose and goals.
A typical promotional campaign might last 1-2 weeks with several emails, while a product launch campaign could span a few weeks to build anticipation and drive sales.
The key is to keep the communication frequent enough to stay top-of-mind but not so frequent that it overwhelms your audience.
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Absolutely! Each email is designed to match your brand’s unique style and voice.
I can create custom templates that incorporate your branding elements, ensuring a cohesive look and feel.
Whether you prefer clean and simple designs or something more vibrant and dynamic, I tailor the visuals to enhance the message and drive engagement.
Note: email design is available at an additional fee.
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It all depends on your audiences and goals.
Generally, a consistent schedule (weekly, bi-weekly, monthly) works best.
But too many emails, too frequently can seriously annoy subscribers, while too few can make them forget about you entirely.
Balance is the key.
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There are many ways to measure the success of campaigns and sequences.
Monitoring key metrics are vital to understand performance and include open rates, click-through rates, conversion rates, and overall ROI.
I’ll help you understand your metrics so you can gain real-time insights from your campaigns.